Social Media Management Melbourne

Build an engaged community and grow your Melbourne business with expert social media management. Strategic content creation, community engagement, and paid social advertising that drives real results. Starting from just $799/month.

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Why Social Media Management Matters for Melbourne Businesses

Build Brand Awareness

Consistent presence on social media keeps your Melbourne business top-of-mind. Reach thousands of potential customers who may never find you through Google alone.

Engage Your Audience

Build relationships with customers through comments, messages, and community interaction. Turn followers into loyal brand advocates who recommend your business.

Drive Website Traffic

Strategic social content directs qualified traffic to your website. Convert social followers into leads, bookings, and sales for your Melbourne business.

Stay Competitive

Your competitors are already on social media. Professional management ensures you don't fall behind and helps you stand out in crowded Melbourne markets.

Cost-Effective Marketing

Social media delivers better ROI than traditional advertising. Reach targeted audiences with smaller budgets and scale what works for your business.

Gain Customer Insights

Learn what your audience wants through engagement, comments, and analytics. Use these insights to improve products and services for Melbourne customers.

Comprehensive Social Media Services

Social Media Strategy

Custom social media strategy aligned with your business goals. We identify your target audience, optimal platforms, content themes, posting schedule, and success metrics to drive measurable results for your Melbourne business.

Comprehensive competitor analysis
Platform selection and optimization
Content calendar development
Audience targeting and persona creation
Brand voice and messaging guidelines
Goal setting and KPI tracking

Content Creation & Design

Professional content that stops the scroll and drives engagement. We create eye-catching graphics, compelling copy, video content, and stories that resonate with your Melbourne audience and reflect your brand identity.

Custom graphic design and branded templates
Engaging copywriting and captions
Video editing and Reels creation
Instagram Stories and highlights
Carousel posts and infographics
User-generated content curation

Community Management

Active community management that builds relationships and trust. We respond to comments and messages, engage with your audience, handle customer inquiries, and monitor brand mentions across all platforms.

Daily comment monitoring and responses
Direct message management
Reputation management and review responses
Crisis management and issue escalation
Engagement with relevant accounts and hashtags
Community building and conversation starter posts

Facebook & Instagram Advertising

Targeted paid social campaigns that deliver ROI. We create, manage, and optimize Facebook and Instagram ads to reach your ideal Melbourne customers, drive website traffic, generate leads, and increase sales.

Campaign strategy and audience targeting
Ad creative design and copywriting
A/B testing for optimal performance
Budget management and bid optimization
Conversion tracking and pixel setup
Detailed performance reporting and insights

LinkedIn Marketing for B2B

Professional LinkedIn management for B2B companies and executives. We position your Melbourne business as an industry leader through thought leadership content, company updates, employee advocacy, and targeted LinkedIn advertising.

Company page optimization and management
Thought leadership article writing
Professional networking and engagement
LinkedIn advertising campaigns
Lead generation and nurturing
Employee advocacy program setup

Analytics & Reporting

Data-driven insights that prove ROI and guide strategy. Monthly reporting shows exactly how social media contributes to your business goals with detailed analytics, performance metrics, and actionable recommendations.

Monthly performance reports and dashboards
Engagement metrics and audience growth tracking
Website traffic and conversion attribution
Competitor benchmarking
Content performance analysis
Strategic recommendations for improvement

Platforms We Manage

Facebook

Perfect for building community, local businesses, and reaching Melbourne audiences aged 25-65. Great for customer service and local advertising.

Instagram

Visual storytelling for lifestyle brands, retail, hospitality, and creative businesses. Ideal for reaching younger Melbourne audiences and building brand aesthetics.

Essential for B2B companies, professional services, and thought leadership. Connect with Melbourne business decision-makers and industry professionals.

TikTok

Fast-growing platform for reaching Gen Z and younger millennials. Perfect for brands willing to embrace creative, authentic, short-form video content.

Twitter/X

Real-time engagement, news, and customer service. Ideal for tech companies, media, and brands wanting to join trending conversations.

YouTube

Long-form video content, tutorials, and educational content. Build authority and drive organic traffic through video SEO.

Our Social Media Management Process

Discovery & Audit

Analyze your current social presence, competitors, and Melbourne market opportunities.

Strategy Development

Create comprehensive social strategy with content themes, posting schedule, and KPIs.

Content Creation

Design graphics, write copy, and create engaging content for your approval.

Publish & Engage

Schedule posts, engage with audience, and continuously optimize for better results.

Social Media Management Pricing Melbourne

Flexible monthly packages for Melbourne businesses. No lock-in contracts.

Starter Package

$799/mo

✓ 1 platform (FB or IG)
✓ 12 posts per month
✓ Basic graphics & copy
✓ Community management
✓ Monthly reporting
✓ 3 month minimum

Growth Package

$1,799/mo

✓ 2-3 platforms
✓ 20 posts per month
✓ Custom design work
✓ Stories & Reels
✓ Paid ads management
✓ 6 month minimum

Enterprise Package

$3,999/mo

✓ 4+ platforms
✓ 40+ posts per month
✓ Video production
✓ Influencer outreach
✓ Dedicated strategist
✓ 12 month minimum

*Ad spend budget separate from management fees

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Social Media Management FAQs

How often should my Melbourne business post on social media?

Ideal frequency varies by platform and industry. Facebook: 3-5 times weekly, Instagram: 4-7 times weekly plus daily Stories, LinkedIn: 2-3 times weekly. Consistency matters more than frequency. Our packages include strategic posting schedules optimized for your Melbourne audience engagement.

Do I need to be on every social media platform?

No! It's better to excel on 2-3 relevant platforms than spread thin across all. We help Melbourne businesses identify which platforms your target audience uses most, then focus efforts there for maximum impact and ROI.

Will you need access to my social media accounts?

Yes, we need admin or editor access to manage your accounts effectively. You maintain ownership of all accounts. We use secure password management and follow best practices for account security. You can revoke access anytime.

How long before I see results from social media?

Audience growth and engagement typically increase within 1-2 months. Meaningful business results (website traffic, leads, sales) usually take 3-6 months as we test content, refine strategy, and build community. Social media is a long-term investment for Melbourne businesses.

What's the difference between organic and paid social media?

Organic social is unpaid content posted to your profiles. Paid social (ads) amplifies reach to targeted audiences. Best results come from combining both: organic content builds community and trust, paid ads drive quick traffic and conversions. We recommend both for Melbourne businesses seeking growth.

Can I approve content before it's posted?

Absolutely! We provide content calendars for your approval before publishing. Most Melbourne businesses approve monthly content batches, while others prefer weekly reviews. We're flexible to match your preferred level of involvement and approval process.

Ready to Grow Your Social Media Presence?

Get a free social media audit and custom strategy for your Melbourne business.