Privacy Policy

Last Updated: October 28, 2025

1. Introduction

PixelLab Studio ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.

2. Information We Collect

2.1 Personal Information

We may collect personal information that you voluntarily provide to us, including:

  • Name and contact information (email, phone number, address)
  • Business information (company name, website, industry)
  • Payment and billing information
  • Project details and communications
  • Feedback, testimonials, and reviews

2.2 Automatically Collected Information

When you visit our website, we automatically collect certain information, including:

  • Browser type and version
  • Operating system
  • IP address and location data
  • Referring website
  • Pages viewed and time spent on pages
  • Click patterns and navigation paths

2.3 Cookies and Tracking Technologies

We use cookies, web beacons, and similar tracking technologies to enhance your experience. You can control cookies through your browser settings.

3. How We Use Your Information

We use the collected information for the following purposes:

  • Service Delivery: To provide, maintain, and improve our services
  • Communication: To respond to inquiries, send project updates, and provide customer support
  • Billing: To process payments and manage invoices
  • Marketing: To send newsletters, promotional materials, and relevant updates (with your consent)
  • Analytics: To understand how visitors use our website and improve user experience
  • Legal Compliance: To comply with legal obligations and protect our rights
  • Security: To detect, prevent, and address fraud and security issues

4. Legal Basis for Processing (GDPR)

If you are located in the European Economic Area (EEA), we process your personal data based on:

  • Consent: You have given explicit consent for specific purposes
  • Contract: Processing is necessary to fulfill our contractual obligations
  • Legitimate Interests: Processing is in our legitimate business interests
  • Legal Obligation: Processing is required to comply with laws

5. How We Share Your Information

We do not sell your personal information. We may share your information with:

5.1 Service Providers

Third-party vendors who assist with:

  • Payment processing (Stripe, PayPal)
  • Email services (Mailchimp, SendGrid)
  • Analytics (Google Analytics)
  • Cloud hosting (AWS, Vercel, Netlify)
  • Project management tools

5.2 Legal Requirements

We may disclose information if required by law, court order, or to protect our legal rights.

5.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the new entity.

6. Data Retention

We retain your personal information for as long as necessary to:

  • Provide our services
  • Comply with legal and accounting requirements (typically 7 years)
  • Resolve disputes and enforce agreements

After this period, we will securely delete or anonymize your information.

7. Your Privacy Rights

Depending on your location, you may have the following rights:

  • Access: Request a copy of your personal data
  • Correction: Request correction of inaccurate data
  • Deletion: Request deletion of your data ("right to be forgotten")
  • Portability: Request transfer of your data to another service
  • Opt-Out: Unsubscribe from marketing communications
  • Restrict Processing: Request limitation on how we use your data
  • Object: Object to processing based on legitimate interests
  • Withdraw Consent: Withdraw previously given consent

To exercise these rights, contact us at privacy@pixellabstudio.com.au

8. Security Measures

We implement industry-standard security measures to protect your information, including:

  • SSL/TLS encryption for data transmission
  • Secure servers and databases
  • Access controls and authentication
  • Regular security audits and updates

However, no method of transmission over the internet is 100% secure. We cannot guarantee absolute security.

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies.

10. Children's Privacy

Our Services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

11. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. We ensure appropriate safeguards are in place to protect your data in accordance with this Privacy Policy.

12. California Privacy Rights (CCPA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):

  • Right to know what personal information is collected
  • Right to know if your information is sold or disclosed
  • Right to opt-out of the sale of personal information
  • Right to deletion
  • Right to non-discrimination for exercising your rights

13. Australian Privacy Principles (APP)

As an Australian business, we comply with the Privacy Act 1988 and the Australian Privacy Principles. You have the right to:

  • Access your personal information
  • Correct your personal information
  • Complain about privacy breaches to the Office of the Australian Information Commissioner (OAIC)

14. Cookie Policy

Types of Cookies We Use:

  • Essential Cookies: Required for website functionality
  • Analytics Cookies: Help us understand site usage (Google Analytics)
  • Marketing Cookies: Track conversions and ad effectiveness
  • Preference Cookies: Remember your settings and preferences

You can manage cookies through your browser settings or our cookie consent banner.

15. Email Marketing

If you subscribe to our newsletter or marketing emails:

  • You can unsubscribe at any time using the link in emails
  • We use email service providers that comply with anti-spam laws
  • We will not share your email with third parties for marketing purposes

16. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The updated version will be indicated by the "Last Updated" date. We encourage you to review this policy periodically.

17. Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please contact us at:

PixelLab Studio
Email: privacy@pixellabstudio.com.au
100% Online - Serving Melbourne & All of Australia
Website: pixellabstudio.com.au

18. Data Protection Officer

For GDPR-related inquiries, you can contact our Data Protection Officer at: dpo@pixellabstudio.com.au